Yeah, that was a great blog. I can see how a lot of teams could use this outline to land sponsorships. I bet you could write a whole book on all the information and tips you know about the gaming industry.
yea well so many people contact me through PM's on other sites about sponsorship and I really can't help them other then this, so I thought it was long due to write a blog about it and just link them in the future =P
I've dealt with sponsor hunting for over ten years. I had to get them for men's and co-ed softball teams. It's not necessarily hard. You do have to be persistant. Those were good guidlines in your blog. I would say the biggest key to landing sponsors in gaming is being able to promote exposure. Your team needs to have a website, solid membership, experience, and most of all. It would really help if you WIN alot of matches and are a true force in your game or games that you play. Nothing sells better than winning. Just being nice people with neon lights won't help but so much.
This message has been edited. Last edited by: DocHolidazed,
This is actually a great write-up, Amy. If I had a dollar for every email I get that says, "Do u sponser?" I could retire. Not only is this a waste of my time, but flabbergasting that some kids feel this entitled. Luckily I've met some really awesome young gamers in my travels to many tournaments and LANs. I think that I'd be pretty disillusioned if I worked for one of the big corporate gaming companies!
Originally posted by DocHolidazed: I've dealt with spomsor hunting for over ten years. I had to get them for men's and co-ed softball teams. It's not necessarily hard. You do have to be persistant. Those were good guidlines in your blog. I would say the biggest key to landing sponsors in gaming is being able to promote exposure. Your team needs to have a website, solid membership, experience, and most of all. It would really help if you WIN alot of matches and are a true force in your game or games that you play. Nothing sells better than winning. Just being nice people with neon lights won't help but so much.
This is also a key point. I get a ton of mail from kids who tell me, "If you could just sponser (sic) me to the next MLG tournament, I'm sure we'll place in the top 3."
This is a classic example of the cart before the horse. There are literally dozens of teams that place very highly in tournaments all the time that don't have any meaningful sponsorship, if at all. Gamers who simply come to play because they love it. Players who save up their OWN extra money to go to tournaments -- because you need to risk your own money on yourself before you ask someone else to do the same.
I'm sorry, but if you don't have a proven record of winning and marketability, you'd need to show me four thumbs or something.
(This would actually be great...Screw Walshy and his "claw", I've got a kid here with four thumbs!)
